B&Q owner buys DIY app NeedHelp
B&Q operator Kingfisher is to launch a house improvement organization in the Uk to enable consumers take care of Do-it-yourself disasters or carry out more sophisticated work after a boom in product sales this yr.
The enterprise has acquired NeedHelp, an on the internet platform connecting tradespeople with households for tasks this kind of as kitchen area installation, portray, flooring or bathroom renovation, for €10m (£8.9m).
The retailer already has a connection with the company in France by means of its Castorama and Brico Depot retailers, but it is the very first time the assistance will be offered to consumers in the Uk.
There already are a handful of related rival applications this kind of as TaskRabbit.
Kingfisher stated the acquisition was “an critical action ahead” as it tries to be more agile and concentrated on purchaser knowledge. It has been pushing forward with a new turnaround prepare beneath main executive Thierry Garnier.
He stated: “To serve consumers properly right now, we need to have to be more electronic and assistance oriented, though leveraging our solid keep property.
“Online providers marketplaces are critical to the upcoming of house improvement retail and NeedHelp is an founded and rapid-developing participant in this arena.
